VIV MEA presents more than 400 brands at third edition

VIV MEAMore than 400 exhibitors are ready to showcase at VIV MEA, to be held at the ADNEC in Abu Dhabi from 9-11 March 2020

VIV MEA was started in 2016 as a biennial B2B international trade show, bringing the feed-to-food concept to an audience of more than 6,000 professionally audited visitors from the poultry, aquaculture and dairy industries in the Middle East, Africa, India and Central Asia.

After the second edition in 2018 that attracted nearly 7,000 confirmed attendees and solidified VIV MEA’s grasp in the region, the show returns in 2020 in Abu Dhabi.

VIV MEA is the third international hub within the VIV worldwide series of exhibitions and conferences. The event is an inter-regional platform, with visitors from the host country comprising 30 per cent of the audience and 70 per cent visiting from major markets such as Iran, Pakistan, Egypt, Saudi Arabia, India, Jordan, Iraq, Oman and Sudan (top audited visiting countries in 2018). This year, the show is expected to welcome 8,000 visitors, decision-makers and buyers over three days.

Supporting the development of Middle East’s poultry, dairy and aqua productions

The OECD and FAO Agricultural Outlook 2019-2028 predicts that food demand in regions with high population growth, such as sub-Saharan Africa, India, the Middle East and North Africa, will significantly increase in the coming decade.

The livestock and poultry sectors in the Middle East are also expected to expand substantially. VIV MEA, a business-oriented event, aims to support the development of poultry, dairy and aqua productions by bringing together international and local suppliers of the VIV network, their expertise and solutions to provide affordable animal proteins in the region.

VIV MEA 2020 will address biosecurity and sustainable development regarding the shift from heavy importation to regional production. Experts such as government officials and top supply companies will provide insight into the opportunities rising in both the Middle East and Africa.

The show is supported by regional institutions and associations such as the Abu Dhabi Agriculture and Food Safety Authority (ADFCA), the U.A.E. branch of WPSA, regional chambers of commerce and trade institutions such as the Saudi Arabia Chamber of Commerce, and the NABC, a longtime partner of VIV MEA in Africa. The show is also supported by more than 30 regional and international media partners and agencies working to reach a larger number of qualified industry profiles. This year, VIV MEA is pleased to once again be co-located with the Global Forum for Innovation in Agriculture (GFIA), driving additional attendance and potential business to the event.

VIV MEA 2020 will connect visitors with more than 400 companies from Europe, the Middle East, Asia and America. Topics to be covered in the four halls reserved for VIV MEA 2020 at ADNEC include feed, feed ingredients and additives, compound feed milling equipment, feed milling, animal health, pharmaceutical products and ingredients, breeding and hatching, genetics, farm management systems, farm production, slaughtering, processing and handling (food engineering).

Global firms to take part at VIV MEA

Companies represented on the show grounds include Al Dahra, Aviagen, Big Dutchman International GmbH, Biomin GmbH, Boehringer Ingelheim, CEVA Sante Animale S.A., Cobb Europe, Hubbard S.A.S., Imas Integrated Machinery Systems, Jamesway Incubator Company Inc., Famsun - Muyang Holdings Co., Ltd., Kubbar International, Kutlusan ic ve dis ticaret a.s., LINCO Food Systems A/S, Marel Poultry, Meyn Food Processing Technology B.V., Pas Reform Hatchery Technologies, Petersime N.V., Poultec N.V., Roots Animal Farming Services, Van Aarsen International BV.

Online registration is available on www.vivmea.nl

Alain Charles Publishing, University House, 11-13 Lower Grosvenor Place, London, SW1W 0EX, UK
T: +44 20 7834 7676, F: +44 20 7973 0076, W: www.alaincharles.com

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