AGRITECHNICA 2022 to host technical programme with market leaders

The event will offer young companies and startups an opportunity to present their future visions to the international agricultural industry. (Image source: AGRITECHNICA)AGRITECHNICA 2022, which will be held from 27 February-5 March in 2022 at Germany, will host an exhibition and technical programme with numerous market leaders and leading industry experts

Green Efficiency - inspired by solutions’ is the guiding theme of the event which will be held at the Exhibition Grounds in Hanover. DLG (German Agricultural Society), as organiser, is expecting around 2,000 exhibitors from 50 countries. 

The digital events programme for Agritechnica that will kick-off mid-November, will take place on the DLG-Connect platform, designed to host large-scale events online. The ‘Agritechnica Safe & Easy’ concept will equip visitors with everything they require to plan their travel and ensure a safe visit to next year’s trade fair. 

“With its exhibitors from 50 countries representing a long list of market leaders, an international dealer centre, the B2B marketplace ‘Systems & Components’ and the ideas-inspiring startup area ‘DLG-AgrifutureLab’, Agritechnica aims to set standards in terms of product and topic diversity as an international business platform and network for professional exchange,” said Freya von Czettritz, project manager of Agritechnica. 

Technical programme puts spotlight on international agriculture’s future

With its guiding theme, ‘Green Efficiency – Inspired by Solutions’, Agritechnica will be putting the spotlight on the challenges facing successful agriculture. The objective is to enable increasing productivity while reducing input and addressing intensive farming and also protecting the environment and nature. In order to identify new solutions and cross-system cultivation methods, the event is bringing farmers together with partners from the fields of technology, farm inputs and services. In the Agritechnica technical programme, which is broken down into six spotlights – ‘soil cultivation and sowing’, ‘irrigation’, ‘fertilisation’, ‘crop protection’, ‘harvest and post-harvest management’ and ‘digital platforms’, experts will be providing answers to the central future issues of global crop production and international agricultural machinery.

‘AGRITECHNICA digital’ to complement the trade fair in Hanover

The online digital information and technical programme will be kicking off on the new DLG-Connect platform from mid-November 2021. Agritechnica digital is the ideal complement to the trade fair taking place in Hanover as it offers exhibitors and visitors an additional business platform that is designed to combine the live experience of the trade fair with innovative digital information and networking.

International platform for innovations

Against the background of changing social, economic and climate conditions, innovations in agricultural technology are vital for future viability. According to Agritechnica’s most recent survey, the areas that interest visitors the most are the opportunity to share experiences on strategies and solutions on topics such as precision farming, automation, sustainability and environmental protection.

DLG will be recognising outstanding contributions to agricultural engineering in shaping a sustainable agriculture with three different innovation awards: Agritechnica Innovation Award, Systems & Components Trophy – Engineers’ Choice, and DLG-Agrifuture Concept Winner. Not only systems and components, finished machines or products for practical use will be recognised, but also visions, concepts and pioneering work in agricultural technology, as part of the new innovation award ‘DLG Agrifuture Concept Winner’.

With DLG-AgrifutureLab, the event will offer young companies and startups an opportunity to present to the international agricultural industry their future visions and innovations in a prominent exhibition area, attracting plenty of footfall.

Companies registered for AGRITECHNICA 2022 include AGCO International, Amazonen-Werke, ARGO Tractors, Claas, CNH Industrial, Fliegl Agrartechnik, Horsch Maschinen, Köckerling, Kubota, Kuhn, Kverneland Group, Lemken, Maschinenfabrik Bernard Krone, Pöttinger Landtechnik, Same Deutz-Fahr and Väderstad among many more.

The current exhibitor list can be viewed here: www.agritechnica.com

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