twitter RSS Feed linkedin acp contact

Massey Ferguson celebrates milestone production of one millionth tractor

AGCO Corporation, a global leader in the design, manufacture and distribution of agricultural machinery and precision AG technology, celebrated the production of the one millionth tractor at its Massey Ferguson Beauvais plant

MF 15 juneThis milestone coincides with the company’s 175th anniversary. (Image source: AGCO Corporation)

This milestone coincides with the company’s 175th anniversary. Massey Ferguson has been manufacturing tractors in Beauvais, France since November 20, 1960.

“The year 2022 is a year of milestone celebrations for Massey Ferguson,” said Darren Parker, vice president of Massey Ferguson, North America. “We applaud the hard work and dedication of our colleagues in Beauvais to produce our one-millionth tractor. We’re also excited to celebrate Massey Ferguson’s 175 years of straightforward, dependable equipment innovation this year. These dual milestones prove our status as agricultural problem solvers dedicated to providing the right equipment, at the right price, for individual farming operations. Our equipment, just like our customers, is born to farm.”

Celebrating 62 years of production in Beauvais

Thierry Lhotte, vice president and managing director, Massey Ferguson EAME, and president of AGCO in France presented the one-millionth tractor produced in Beauvais – a brand-new MF 8S.305 Dyna-VT – to Thierry Aubrée, an arable farmer and contractor from the village of La Chapelle des Fougeretz in Brittany, France. “On behalf of all our employees and dealers, I want to thank our customers for their steadfast trust,” said Lhotte. The new 8S adds to Aubrée’s expanding Massey Ferguson fleet that already includes four tractors, three combines, and two large balers.

Boussad Bouaouli, vice president, manufacturing Beauvais, emphasised employee commitment on the Beauvais MF campus development. “From 1960, there have always been people who kept the site moving, always with the right farmer-first focus to address challenges of the times and, above all, with a clear view to the future,” Bouaouli said.

It all started with the MF 825 in 1960. From then, the site grew continuously, producing iconic tractors driven by innovation, including MF 3000 Series in 1986, the first tractor with onboard electronics, MF 8600 in 2008, introducing the efficient power concept, which reduces environmental impact, courtesy of the first use of SCR technology on an ag machine, MF 8S Series in 2020, with its award-winning Protect-U concept, which features a 9.4-inch gap between the cab and the engine installation, reducing heat, noise, and vibrations being transmitted to the cab and improving cooling and performance. The MF 8S Series received the Tractor of the Year 2021, Red Dot: Product Design 2021 and Farm Machine 2022 awards.

“The Beauvais plant and our dedicated employees embody Massy Ferguson’s commitment to farmer-focused equipment solutions. This plant, named Factory of the Year 2016, represents the modern era of Massey Ferguson. This campus sets our future and new standards,” Bouaouli said.

The site has seen innovative developments in recent years, including implementation of Lean Manufacturing practices, expansion of the Beauvais 2 cab assembly line and a logistics center, and a Tractor Customization Workshop. The facility produces many of the brand’s most popular tractors, including the MF 4700 M, MF 5700 M, MF 5S, MF 6S, MF 7S, MF 8S and MF 8700 S Series. Up to 100 tractors can be produced and shipped daily to dealers in more than 70 countries.

“As we hand over this one millionth tractor, we are set to unify our sites into a single MF Campus with all our departments under one roof,” Lhotte said. “This offers high flexibility and leverages the unique experiences, skills and commitment of the people who work here. This tractor milestone is our 32,500 employees’ success, including our GIMA transmissions’ Joint Venture.”


LATEST NEWS IN Machinery & Equipment

Pure Harvest Smart Farms secures US$180.5mn from global investors to fund expansion

Pure Harvest Smart Farms secures US$180.…

Pure Harvest Smart Farms (Pure Harvest), a world-leading sustainable technology-enabled agribusiness, raised US$180.5mn in their latest growth funding round

Compostable crop sensors on the cards

Compostable crop sensors on the cards

An international research collaboration is planning to explore new ways of monitoring crop growth with biodegradable sensors which can be composted at the end of their lifespan The US$2.2mn CHIST-ERA project,...

Pöttinger presents new grassland products

Pöttinger presents new grassland product…

Grassland specialist Pöttinger has once again launched a new range of innovations for the new season, with something new for every link in the harvesting chain – from mowing, tedding...

JOSKIN continues and strengthens its ‘Advantage’ series production

JOSKIN continues and strengthens its ‘Ad…

Joskin’s ‘Advantage’ series production concept continues to gain momentum, in particular with the regular addition of new ranges and models

AGRF, Heifer International and Generation Africa announce Pitch AgriHack 2022

AGRF, Heifer International and Generatio…

African Green Revolution Forum (AGRF), Heifer International and Generation Africa has announced the launch of Pitch AgriHack 2022, marking the second year the organisations have come together, to provide cash...

Complete whitefish processing solution by Marel and Curio partnership

Complete whitefish processing solution b…

Marel and Curio have together unveiled their new whitefish processing solution, ideal for small processors looking to increase automation in the face of labour shortages

Prev Next

OTHER RELATED ARTICLES - Machinery & Equipment

DataConnect now available across six major digital platforms

DataConnect now available across six maj…

DataConnect, a global initiative to enable viewing mixed-brand fleets in a single platform, is now live with an expanded line of six major digital platforms and available to farm operations...

APV presents Grassland Harrow

APV presents Grassland Harrow

APV, agricultural technology provider, has unveiled Grassland Harrow to boost agricultural productivity

Zambeef invest US$40 million in expansion plans

Zambeef invest US$40 million in expansio…

Zambeef Products has invested US$40 million into boosting its operations and production capacity in order to meet growing demands

Case IH displays its high-tech tractors at Nampo 2017

Case IH displays its high-tech tractors …

Case IH, the international brand of agricultural equipments, showcased its full line of track technology at the Nampo 2017 in Africa, and presented wide range of tractors that revolutionise the...

Case IH conducts commercial and operator training in Kenya

Case IH conducts commercial and operator…

Farming equipment company Case IH conducted a training course for more than 30 sales people in Kenya

Bosch, BASF partner to establish JV for digital technologies in the agricultural sector

Bosch, BASF partner to establish JV for …

Bosch and BASF Digital Farming have signed joint venture (JV) agreement to globally market and sell smart farming solutions from a single source in the future

Case IH to renew distribution contract with NORTHMEC

Case IH to renew distribution contract w…

Case IH Agriculture, a Brand of CNH Industrial, has announced its intention to further renew a long term distribution contract with NORTHMEC, a division of the Capital Equipment Group (CEG)...

Case IH expands digital information offering with new app

Case IH expands digital information offe…

Case IH has launched the new Case IH Africa/Middle East App to help customers in the region make better-informed product decisions and to enable distributors to access machine specifications more...

Case IH celebrates 175 years in agricultural equipment production

Case IH celebrates 175 years in agricult…

Case IH has celebrated the 175th anniversary of its foundation as an agricultural equipment business in 2017, marking the occasion with a number of product upgrades at a summer press...

Sosucam selects CASE IH for its Cameroon sugar cane plantations

Sosucam selects CASE IH for its Cameroon…

Case IH has chosen Sosucam for its Cameroon sugar cane plantations in a bid to drive growth in Africa’s sugar cane sector

Save energy costs with WEG IE3 motors

Save energy costs with WEG IE3 motors

Energy costs are set to continue increasing with little respite for the agricultural sector. These high costs pose several different issues for the farmer depending on the size of the farming operation

SACAU Young Agripreneurs Forum gets hands-on training at AGCO Future Farm

SACAU Young Agripreneurs Forum gets hand…

AGCO, a worldwide manufacturer and distributor of agricultural equipment and solutions, welcomed delegates from 11 countries attending the Southern African Confederation of Agricultural Unions’ (SACAU) Young Agripreneurs Forum to its...

Prev Next