Aviagen Anadolu successful hosted its ninth technical seminar in Belek, Antalya, Türkiye, from 28–29 April, bringing together poultry professionals, industry experts and customers from across Türkiye for 1.5 days of knowledge sharing, innovation and collaboration

The seminar featured a comprehensive programme focused on broiler and breeder management, flock performance, hatchery technologies, disease prevention, nutrition and emerging industry trends. Participants benefited from presentations delivered by Aviagen specialists and international guest speakers, who shared practical insights and the latest developments shaping the poultry sector.

Discussions throughout the event emphasized improving production efficiency, bird health, meat quality and sustainability across poultry operations. The Aviagen Anadolu team also highlighted the importance of continued education and collaboration in supporting customers and advancing poultry production standards throughout the region.

The seminar also provided an opportunity for attendees to strengthen professional relationships and exchange experiences during networking sessions, panel discussions and the gala dinner.

The closing session included an interactive panel discussion, giving customers the opportunity to engage directly with presenters and ask questions related to the topics covered throughout the seminar. The event concluded with a group photo and a special Club awards presentation recognizing outstanding customer performance with Ross flocks.

During the awards ceremony, the Aviagen Anadolu team honored the top three Club award winners with certificates and awards in recognition of their exceptional production results. The Clubs celebrate customers who demonstrate outstanding dedication, management excellence and performance achievements with their Ross flocks.

“The seminar was highly valuable in terms of covering technical topics and demonstrating the development and future direction of the Ross breed. It provided an excellent opportunity for our teams to further develop their knowledge. The event was also very enjoyable socially, especially with the recognition and celebration of successful performers during the closing session.”, said İsmail Ertonga, vice general manager, Beypiliç.

Sharing his perspective on the seminar, Güven Atlı, general manager, Keskinoğlu, commented, “The topics covered during the seminar and the expertise shared by the speakers were extremely valuable for our team. We sincerely appreciated the care, attention and support shown by the Aviagen Anadolu team throughout the event. Their hospitality and professionalism made the experience especially meaningful for all attendees.”

Reflecting on the success of the seminar, Yüksel Öztürk, Production Manager, Orallar, added, “The organisation of the seminar was excellent from start to finish. The presentations addressed current industry challenges with practical and result-oriented information delivered by highly experienced experts. We were extremely pleased with both the content and the overall event experience.”

Rıza Elmas, Senior Technical Manager, Aviagen Anadolu, added: “We dedicated significant preparation over the past year to ensure the success of this seminar. The programme was carefully designed to address key areas across the entire production chain, including hatchery operations, management practices, health, nutrition, data analysis, ventilation and processing. We also explored the future genetic potential of the Ross 308 and the opportunities it presents for our customers.

We were especially pleased to welcome more than 150 customers, including many key decision-makers from across the region. The seminar served as an important platform for industry professionals to connect, exchange ideas and discuss future opportunities for improving performance and achieving genetic potential.

I would like to sincerely thank our Technical Managers, especially Orhun Tikit, along with Ahmet Emrah Örtlek and Kifah Abutumeh, whose dedication and hard work played a major role in making this event a success. Together with the Aviagen Anadolu team and our global experts, we were proud to deliver a truly valuable and memorable seminar experience.”

Aviagen has announced the promotion of Murat Yakar to General Manager of Aviagen Arabia, marking a strategic step forward as the company continues to expand its footprint across the Middle East and surrounding regions

This appointment highlights Aviagen’s long-standing commitment to developing talent from within its own ranks. Murat was selected following a comprehensive internal process, reinforcing the company’s focus on identifying, nurturing and advancing high-potential leaders. His progression reflects a broader corporate philosophy centered on sustainable growth, leadership continuity and investment in people.

Since joining Aviagen in 2016, Murat has played a pivotal role across Türkiye, the Middle East and Africa. Over the years, he has taken on increasing levels of responsibility, contributing to key initiatives and playing an instrumental role in driving regional performance. His experience across diverse markets has equipped him with a strong understanding of both operational demands and customer needs, positioning him well for his new role.

Within his role, Murat will lead the establishment and development of Aviagen Arabia’s operations, a critical component of the company’s broader regional strategy. His leadership will play a pivotal role in driving growth, strengthening customer relationships and ensuring that Aviagen’s global standards are effectively implemented at a local level.

The timing of the appointment is particularly notable, as the poultry sector across the Middle East continues to evolve, shaped by rising demand, technological advancement and increasing focus on food security.

As Aviagen continues to build momentum in the TMEA region, the promotion of Murat Yakar represents more than a leadership change – it underscores a clear direction of growth, stability and confidence in the future. His appointment marks the beginning of a new chapter for Aviagen Arabia, with a strong emphasis on expansion, customer collaboration and delivering long-term value across the region.

In a move to unlock easy financial access for agribusinesses and farmer organisations, Ecobank Group and AGRA have signed a memorandum of understanding (MoU) that can potentially shape Africa’s agricultural ecosystem

Agricultural financing, commercialisation and climate resilience remain key challenges for Africa, and the MoU combines Ecobank’s extensive pan-African banking network and AGRA’s deep expertise in agricultural transformation to address them. Risk-sharing facilities, guarantees and blended finance mechanisms will be put in place to meet the challenges of climate change, and secure resilient agrisolutions. While Ecobank will offer tailored financial solutions, including working capital, asset finance, and trade finance, AGRA will provide funding support, beneficiary mobilisation, and technical assistance to enhance the financial literacy, governance, and investment readiness of agribusiness SMEs and cooperatives.

Anup Suri, group executive commercial and consumer banking, Ecobank Group, said, "To transform Africa's economy, we must treat agriculture as a high-growth commercial sector rather than a subsistence activity. Through this strategic alliance with AGRA, Ecobank is unlocking the massive capital required to scale agribusinesses across the continent. We are de-risking the sector, backing women and youth entrepreneurs, and building a resilient food system that will power Africa's next decade of growth."

Alice Ruhweza, president - AGRA, said, "Agriculture is not one sector among many for Africa; it is the foundation on which the continent's entire development agenda rests. As African leaders advance the Comprehensive Africa Agriculture Development Programme (CAADP) strategy for the decade ahead, this partnership with Ecobank translates that ambition into action. AGRA, working with its partners, has over the last twenty years established evidence, value chain knowledge, and on-the-ground insight into the opportunities for women and young people to build agribusinesses that thrive. Pairing that expertise with Ecobank's reach and capabilities is how we make the case, credibly and concretely, that African food systems are one of the most compelling opportunities of our time."

Designed for emerging farmers, cooperatives and smart agricultural programmes across sub-Saharan Africa, the MBS SmartFarm Platform has been deployed following a three-month applied research pilot at the Sustainability Institute in Lynedoch, Stellenbosch

The platform reported marked improvements in soil health and water management, after close monitoring of soil moisture, pH, electrical conductivity, temperature, water consumption, and real-time climatic conditions across the SI’s community garden.

With this platform, Africa gets its first IoT-native precision agriculture model to embed enterprise-grade cybersecurity at its architectural foundation. Community food production initiatives, and institutions operating within sustainability-driven and development-finance supported programmes across Sub-Saharan Africa can leverage the application.

“The integration of smart agriculture technologies within our garden is not only about improving yields and resource management, but also about deepening experiential learning; transforming the garden into a living laboratory for innovation,” said Mulweli Nethengwe, research and strategy analyst, Sustainability Institute. 

“Soil health is the foundation of food security and for too long, the intelligence needed to protect it has remained out of reach for the farms and communities that need it most. The MBS SmartFarm Platform changes that. What we are bringing is a contribution to the long-term resilience of food systems across this continent, backed by evidence, built for African conditions, and designed to serve the people who feed us.” said Tandi Rouse, co-founder and director, MyBitSecure Technologies (Pty) Ltd.